Posted in music on February 23, 2009

Etherea

Like many NYC record stores before it, Etherea was unfortunately set to close for good at the end of February. According to their website, they still are. In a February 19th message entitled "LAST CHANCE!!", they write:

This will be the final weekend of Etherea, so please stop in, say hello and take advantage of our closing sale. Everything will be on sale at 30% off. This includes new releases, new and used cds and vinyl, accessories, and magazines. There is a fixture list for those interested in purchasing cabinets, listening stations, lighting and more. During the last week of February, we will be closed to pack and clear out the space, so now is the time to do your last-minute shopping!
Well, according to an email I received on Saturday from Etherea customer Patrick G, he "went there today to say bye (and take advantage of the 30% off). the owner guy (who's name I never knew) said he's 'going to save it' and they're not closing...good news." Definitely good news! And it is further corroborated by a thread on Rhythimism.com where Etherea's (manager?) Brion is participating. Relevant passages confirming the store's March 1st REOPENING, below...

Jan 30th, 2009, 09:17 PM Correction from Brion.

Etherea Records as run by Rich Kim is ending. It is his decision, as he no longer wishes to be involved. The business is doing very well, he is turning his back on it.

I, however, am not done. I have a huge devoted clientele and my excitement about recorded music has never been higher.

I am looking to buy Etherea and keep the doors open.

THE BUSINESS IS DOING WELL. This is a profit making business. It should and will exist in New York.

Please do not spread any gossip other than that.

If anyone has ANY leads on someone who would like to help me financially take the business that would much appreciated.

The return not only financial but spiritual.

Bless and the bless reveal.

Brion

That is followed one day later by, "I was merely pointing out that what is not true. The store is not closing for financial reasons as many on this board assumed.", and then on February 4th:
For everyone who has been me wishing well.

I have my first investors and it appears as though we will be able to make it happen!

Thanks for all your well wishes.

If you want to participate do not hesitate. And of course if you want to keep sending the love please do so!

Brion

WHICH, was then followed by this FEBRUARY 20TH MESSAGE:
Here we go!
Let me be the first to say....

Love Saves the Day.

Etherea will close and the same day we will open in its stead!

Thanks for all the well wishes and no thanks to the unwisher!

More news as it is fit to print.

In other news, a buyer also just saved Relix Magazine.

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Comments (14)

amazing. that is good news. congrats.

Posted by Anonymous | February 23, 2009 11:29 AM

does that mean the 30% off deals are over?

Posted by Anonymous | February 23, 2009 11:30 AM

i remember etherea when it was on 9th street off ave a...and i still miss adult crash...

i dunno...maybe ive moved on but the remaining music stores just dont have the same vibe that they used to have...maybe theyre just more depressing.

so many great shops closed...second coming, throb, temple, sonic groove, sonic, strange...definitely the end of an era...

Posted by Anonymous | February 23, 2009 11:34 AM

i was there sunday and it was still 30% off. (but that might be because the guy behind the counter remember me from the first week of the 30% discount when i dropped over $200.
the sign out front about the discount is no longer there....

Posted by Anonymous | February 23, 2009 11:42 AM

booyah. brion is the nicest guy.

way better than those assholes at kim's and other music.

Posted by Anonymous | February 23, 2009 12:39 PM

This has to be my favorite record store. I have been spending my hard earned money here for over 5 years now, and I am thankful that people like Brion are around to keep it alive.

The owner Rich is a great guy, and his efforts in creating such a great place for music junkies and DJs, like myself, to find great tunes should be recognized.

If you have never visited this store, you should drop by. Unlike some other unmentionable record stores in this city, the employees at Etherea are more than happy to help you find new and interesting music that you can't find on itunes or pitchfork.

Chris Alker
DJ/Designer/Promoter/Label Manager
www.myspace.com/chrisalker

Posted by Chris Alker | February 23, 2009 12:46 PM

Etherea is badass...but they did charge me for a Department of Eagles 7" that should have come free with my purchase of the full length. Found out it was a freebie about 20 minutes later when I swung by Kim's on my way out of town...then confirmed its freebie status by finding it on many indie websites.

So that kinda sucked.

Posted by Jim | February 23, 2009 1:15 PM

This is a great store that is responsible directly and indirectly for alot of great album recs. I've gotten alot of gems from this store over the years - glad it's staying afloat even if I don't live in the nbhood anymore.

Posted by BTW | February 23, 2009 3:53 PM

Hi there, I'm the owner of Etherea. Just to clarify: etherea is closing as scheduled. Today is the last day I'll be open for sure, the rest of the week will be decided tonight. Brion, one of my employees, is hoping to continue here in MARCH and take over some of the stock and run his own store (name yet to be decided) BUT THAT HAS NOT HAPPENED YET, no lease is signed, no purchase agreement signed. Will it happen? Maybe. Has it happened? NOT YET, so I think the "saved" part is premature. Check back toward the end of the week, and I hope we will have good news for everyone. Cheers, Rich

Posted by Richard Kim | February 23, 2009 3:58 PM

so long as everyone else is chiming in...

Etherea was of my regular stops on shopping trips to NYC before I moved here, became a common destination once I ended up living in Manhattan, and eventually I ended up working there (and have now for 5+ years). I've made a lot of great friends thru the place, discovered (and disseminated) tons of great music thanks to shopping and working there, and am keeping my fingers crossed that some form of amazing music joint remains in there. And while I have a second: Endless thanks due to Rich, Brion, and all the folks (employees, customers, and artists) that've made the spot so awesome over the years, and hopefully keep it so for quite a while yet.

Posted by Patrick A. Reed | February 23, 2009 6:14 PM

I actually wondered how they stayed open as long as they did.

Posted by Anonymous | February 23, 2009 8:58 PM

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