Posted in music on October 2, 2013

a Haim striking a pose (more by Amanda Hatfield)
Haim

Steven Hyden at Grantland writes:

...we're witnessing the death rattle of the current version of alternative, "indie." In the past month, there's been a series of releases -- including Haim's Days Are Gone, Chvrches' The Bones of What You Believe, Lorde's Pure Heroine, Icona Pop's This Is ... Icona Pop, and the 1975's self-titled debut -- that have been slotted as "indie pop," ostensibly because they're positioned outside "regular" pop just as Pearl Jam once was placed outside regular rock music. But the "indie" modifier is instantly extraneous once you've actually heard these records -- in sound and form, there's nothing that's weird, experimental, or potentially off-putting about them. (The same can be said of indie-favored pop records released earlier in the year, including Charli XCX's True Romance, AlunaGeorge's Body Music, and Ariana Grande's Yours Truly.) They're well produced, catchy, immediately likable, and fashioned in the mold of successful trends. They are simply pop pop records. [Grantland]



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Comments (48)

fuck Haim

Posted by Anonymous | October 2, 2013 4:59 PM

Lorde rules tho

Posted by Anonymous | October 2, 2013 4:59 PM

I was thinking about this recently too. Creative Destruction is necessary in the art of ephemera.

Posted by Anonymous | October 2, 2013 4:59 PM

Yes I noticed that people, in fact supposed journalists who should know better like those working for stereogum, have labeled Chvrches as an indie pop band. Indie pop is Camera Obscura, Belle and Sebastian, the Field Mice, Chvrches and other bands like them would be better labeled as electro pop. I don't expect most people to know this but if your writing articles for stereogum then you have no excuse.

Posted by Anon | October 2, 2013 5:06 PM

I just heard HAIM for the first time last night and I may as well have been listening to Selena Gomez

Posted by Anonymous | October 2, 2013 5:06 PM

Indie and alternative are terms long over and overexposed. "Indie" was co opted by big corporations and used as a developing tool to graduate to a major label. Its over.

Posted by Anonymous | October 2, 2013 5:06 PM

Yeah but who is calling anything "alternative" these days? I think that term died years ago anyway.

Posted by Anonymous | October 2, 2013 5:09 PM

ummm. do people still consider these bands headlining barclay's indie rock?

Posted by Anonymous | October 2, 2013 5:09 PM

I glad that Steven Hyden went to school and paid good money to get an education so that he could conjure up such a profound and original thought as this.

Posted by Anonymous | October 2, 2013 5:09 PM

Also, FYI indie pop doesn't have to be experimental or different. It's just guitar driven pop music, anything from Sarah or Merge records. There's nothing experimental about it, it's just straight forward guitar driven pop music and the last time I checked Chvrches doesn't even have a guitarist.

Posted by Anon | October 2, 2013 5:13 PM

esp considering the $$ behind bands like HAIM or chvrches, calling them indie is laughable.

Posted by Anonymous | October 2, 2013 5:13 PM

Can we all just agree that Alana looks totally bangable in that pic? Tasty stems!

Posted by Anonymous | October 2, 2013 5:14 PM

"Alternative" and "indie" are just words used to figure out what websites cover what. Like what you like.

Posted by Anonymous | October 2, 2013 5:19 PM

The fact that they call them "pop pop" records shows me that they're not ready...

Posted by panopticon | October 2, 2013 5:19 PM

Remember when this exact discussion took place in the wake of the whole Avril Lavigne thing? It was fucking stupid then, too.

Posted by Anonymous | October 2, 2013 5:22 PM

labels = marketing = no talent

Posted by Anonymous | October 2, 2013 5:23 PM

Good thing grunge is back!

Posted by Anonymous | October 2, 2013 5:29 PM

Newark is the new indie.

Posted by Anonymous | October 2, 2013 5:36 PM

love this meta stuff. clears my constipation right up.

Posted by Anonymous | October 2, 2013 5:38 PM

This shouldn't be news to anyone who has ever paid attention to the music business. Like grunge. Was it ever anything more than a marketing attempt to rebrand punk?

Posted by Anonymous | October 2, 2013 5:42 PM

I think basically that the releases that get reviewed by Pitchfork become alternative/ "indie," otherwise they're mainstream.

Posted by Anonymous | October 2, 2013 6:08 PM

"if your writing articles for stereogum then you have no excuse."

true dat

Posted by Anonymous | October 2, 2013 6:10 PM

cough cough sky fereira

Posted by Anonymous | October 2, 2013 6:22 PM

Another Sunny Day - Anorak City. Textbook indie pop. I don't see the similarity between that and Chvrches. I do love Chvrches though, their album is one of my favorite, a definite 10/10.

Posted by Anon | October 2, 2013 6:25 PM

And yes Chvrches is indie, they self released their record and are signed to their own label and are obviously a part of the community in general.

Posted by Anon | October 2, 2013 6:30 PM

"And yes Chvrches is indie, they self released their record and are signed to their own label and are obviously a part of the community in general."

What "community"?

Posted by Anonymous | October 2, 2013 6:33 PM

HAIM is on a major label (columbia), not indie. end of story

Posted by Anonymous | October 2, 2013 6:39 PM

@6:33 The community of musicians and fans that support independent music. For example, I've never seen a non "indie" band with a music session on Daytrotter. That community.

Posted by Anon | October 2, 2013 7:09 PM

And a more recent session on kexp, which is funded by fans that love good music.

Posted by Anon | October 2, 2013 7:11 PM

CHVRCHES are on glassnote, home of indie superstars Mumford n sons

Posted by Anonymous | October 2, 2013 7:34 PM

No, they're records are distributed by Glassnote

Posted by Anon | October 2, 2013 7:39 PM

Or maybe they are on Glassnote, I'm not even sure.

Posted by Anon | October 2, 2013 7:42 PM

Hipster rock, anyone?

Posted by Regular reader | October 2, 2013 9:05 PM

I'm disgreeing with Steven Hyden, yes band such as 1975 and Haim are more "poppy" and their sound is simmilar to, for example, One Republic o Maroon 5's early material but nevertheless they therefore would be seen as "pop rock" records instead of “pop pop”, although there is pop vibe in their material, there is also rock thats why alternative rock stations tend to play their music. Secondly, yes these bands may not sound like alternative clasics such as Pearl Jam or Nirvana but neither Coldplay nor Oasis, that are also catallogue as “alternative” or “indie”. Finally proper rock is as stronger as always with bands such as Arctic Monkeys or Queens of the Stone Age with albums topping the Uk and US charts respectively.

Posted by The Dude Abides | October 2, 2013 9:30 PM

Can the world just fucking end already. jeeez.

Posted by Anonymous | October 2, 2013 9:32 PM

this must've been written in 1995. "are Smash Mouth and Alanis really alternative?"

Posted by Anonymous | October 2, 2013 9:51 PM

shaimful

Posted by Anonymous | October 2, 2013 10:16 PM

ever since Hannah Montana got possessed by demon spirits, indie rock hasn't been the same. ever since Britney got a taste of the black D, indie rock hasn't been the same. ever since Madonna got off the black D, indie rock hasn't been the same. ever since Linda Ronstadt got off the sauce, indie rock hasn't been the same. ever since Petula Clark got a taste of the black D, indie rock hasn't been the same

Posted by Anonymous | October 2, 2013 10:49 PM

"Indie" stopped being a real thing when Jesus was crucified.

Posted by Anonymous | October 2, 2013 10:52 PM

Call it what you want, I call all of these records crap.

Posted by Anonymous | October 3, 2013 2:23 AM

What is Miley Cyrus doing there? She is so sad...

Posted by Diseño Tiendas Online | October 3, 2013 4:10 AM

who gives a fuck ???? there are only two categories of music, Good music and bad music. Most bands mentioned on this hipstercretin infested blog are shit.

Posted by Anonymous | October 3, 2013 6:21 AM

I need indie rock because I am not ALLOWED to tell my stepbrother's friends he is a rapist and internet pedophile.

Posted by Anonymous | October 3, 2013 8:27 AM

Listening to Haim is no different than listening to a Shania Twain record from the 90s.

Posted by Anonymous | October 3, 2013 9:01 AM

first this shit was bad.. then it was ironic & now people say its good.. I don't get it..

Posted by Anonymous | October 3, 2013 11:06 AM

it's all rock n roll you. call it indie, call it alternative, call it pop. it's all goddamn rock n roll.

and it sucks shit.

Posted by Anonymous | October 3, 2013 11:23 AM

Label everything!! Then argue about it!

Posted by Anonymous | October 3, 2013 11:39 AM

Umm Selena it ruined the emotions of the song :(

Posted by Kylah | November 1, 2013 7:08 AM

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