Posted in music on June 11, 2014
Following on from last year's (unexpected) runaway success, the event will now be split between the US and UK/EU to ensure that audio cassette fans on both sides of the Atlantic get to snap up some great releases from musicians, new and old alike.Stay tuned for details on events, participating labels, stores and more. Maybe Limp Bizkit will be involved.
In the US, Burger Records in California will co-ordinate the day from their end and in the UK/EU Kissability and Suplex Cassettes will return to run things. Stores wishing to stock releases or put on an event will be able to sign up for free between June 30th and August 15th at cassettestoreday.com where there will be downloadable guides for how to get involved.
Labels wishing to release a cassette on the day can also sign up from June 30th - August 15th at the same place for a small admin fee of $10/£10. Anyone outside these territories is welcome to sign up using the UK site.
Burger Records said, "Burger Records loves tapes! We've built our foundation on the forgotten format and have been preaching the merits of warm analog cassette culture for years. We're honored to be ambassadors of Cassette Store Day 2014 in the good ol USA! We plan to bring some of our favorite labels to the table and invite everyone to the party and partake in the fun phenomena of releasing top shelf music on cassette tapes in pop culture today!"
Jen Long of Kissability said, "When planning this year we really tried to keep cassette labels and fans at the heart of the event. Last year grew far bigger than we had expected so we are thrilled to have Burger involved to help us cover the US side."
Watch a video of kids trying to figure out what a walkman does below...