BrooklynVegan SXSW Friday day party in pics (Polyphonic Spree, Thermals, Diamond Rings, Akron/Family + more)
photos by Sarah Frankie Linder
Polyphonic Spree/Thermals/Diamond Rings
The Main was packed for our Friday SXSWS day party (3/15). That includes the the actual stage, as all 23 members of The Polyphonic Spree on hand to headline. The Spree’s joyous set ended with their cover of Nirvana’s “Lithium” that had the whole place singing. Diamond Rings — who now count Miracle Fortress/Think About Life’s Graham Van Pelt as a touring memeber — tore the place up too with one of the most fun sets on our stage this week. So did The Thermals, for that matter. The Main also saw sets from UK neo-postpunk act TOY, Swedish pop vets Shout Out Louds, Akron/Family, and Montreal’s Half Moon Run. The Jr. stage was curated by our loud brethren at Invisible Oranges (and Heavy Dicks) and will have pics of that carnage soon. Meanwhile, dig into more of Friday’s action from The Main below.
In addition to the music, Onkyo was there, sampling their new headphones which hit stores next month. mophie maker of invaluable iPhone chargers, were giving away discount cards good at their pop-up shop which was set up right across the street on Red River.We were also serving complimentary Jameson, and Zico coconut water, free vegan queso and chips from Food For Lovers, and free vegan breakfast tacos from Pink Avocado. We also had BrooklynVegan t-shirts for the first 50 people in the door, thanks to American Apparel. Also thanks to our other sponsors, M for Montreal, Korg, Vox, Blackstar, Creative Recreation, Signazon, ASCAP, MailChimp and Redigi.
Today (3/16) is the final free BV SXSW day party at The Main and The Jr. The fun starts at noon CDT and The Main stage is co-presented by our friends at Pianos and features Unknown Mortal Orchestra, A Place to Bury Strangers, Austra, Foxygen, Palma Violets, Autre Ne Veut and Empress of. The Jr stage has King Tuff, Dodrums, MS MR, The Orwells, Peace (UK), Feathers, White Lung, and TEEN. That is a pretty amazing line-up if we do say so ourselves.
And tonight is the offical BrooklynVegan/Invisible Oranges SXSW showcase with KEN Mode (who replace Pinkish Black), Homewrecker, Full of Hell, Mutilation Rights, John Baizley, and Pallbearer. If you’re in Austin, come on down!
Shout Out Louds
Akron / Family