Grimes made a video for “Go” (watch)

by Bill Pearis

Grimes new single with Blood Diamonds, "Go," now has a video, co-directed by Claire herself with her brother Mac Boucher under the collaborative name Roco-Prime. It's like some kind of Tarsem/NABIL collaboration as imagined by Hype Williams. There's swordplay and flowing scarves in the desert, hypercolor slo-mo dancing, splashing about...pretty much the whole gambit of over-the-top music video imagery. Also: voice of Solid Snake David Hayter reading from Dane's Inferno. But what does it mean? Claire offers some insight:

It's our take on Dante's inferno. The circles of hell reflect more contemporary issues though. We shot a bunch at the salton sea which is basically an apocalyptic wasteland filled with dead fish because of human carelessness, the bullet hole hallway a la korn freak on a leash etc etc. If you look closely you can find clues. Haha, but in the usual fashion it is also abstract enough to just be a trippy visual accompaniment to the song.