Desert Trip
Rolling Stones Forbes

Gird your loins, ladies and gentlemen; the mother of all cash grabs is going to descend upon the hallowed grounds of Indio, California this October in all its geriatric glory. Rumors of a 3-day mega-festival of classic rock titans has been circulating all over the internet for weeks, but now several sources are confirming that Bob Dylan, The Rolling Stones, Neil Young, Paul McCartney, The Who and Roger Waters will in fact take over the Empire Polo Club in Indio, CA (Coachella's (growing) stomping grounds) from October 7 - October 9. The Facebook pages of all of those artists (except Neil Young) have now all posted videos that say "October" combined with some famous footage from the artists. So, yeah, the (fat) cat is out of the bag basically.

UPDATE: Neil Young's Facebook now has a "October" video too. Watch those videos below.

The festival organizers are Goldenvoice and AEG Live, the same folks responsible for Coachella, Stagecoach, FYF, Firefly, Panorama, and more. An official announcement should be dropping soon, but it is alleged that the format of the festival will feature two of these bands per night, each playing full sets with full stage productions. It has been posited that night one will be Bob Dylan and the Stones, night two will be Neil Young and Paul McCartney, and the third and final night will be The Who and Roger Waters. There is also talk of this festival happening on two consecutive weekends, a la Coachella.

And there's a lot of chatter about how much this monstrosity will cost us, the average Janes and Joes of the world, to witness in the flesh. The Rolling Stones reportedly snagged a whopping $25 million for a string of four 50th anniversary shows they did back in 2012. When these bands go on tour individually, ticket costs generally reside in the upper tier of expensiveness. But for a one-off (or a two-off) festival situation? When I think of the monies these artists require to come out of hibernation for one or two shows with full sets and stage ornamentations, green ooze dribbles out of my ears and I pass out. I hope these shows won't be outrageously expensive and far out of reach for your average classic rock lover. Maybe this show will be one for the fans; a reasonably priced mega-show to reward fans for five decades of consumption. Then I remember who's playing and snap back into reality (though there's always sponsors).

Folks drop the term "cash grab" in the comments section here over the slightest sign of an artist wanting to make some money. Well folks, here you go. Dig in. This is the moment you've been waiting for.


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