Spinee

PC Music taking over BRIC House in Brooklyn for showcase; throwing one at SXSW too

What is PC Music? A label, a scene, a subgenre, a red herring? It may be all of these things at once. The shadowy operation and its bewildering brand of hyper-pop have been everywhere in the past few months, from UK broadcasters like Rinse FM to the XL Records roster to Boiler Room broadcasts, and its influence seems to be growing on a daily basis…

Hype Hotel @ SXSW 2015 lineup (Spoon, Best Coast, Autre Ne Veut, Twin Shadow, Earl Sweatshirt, Rae Sremmurd, more)

Once again, Hype Machine returns to SXSW for five days of Hype Hotel presented by Feed the Beat. It runs from March 17-21 at 1100 East 5th Street, Aust…

PC Music throwing SXSW showcase w/ AG Cook, SOPHIE, QT, Hannah Diamond, GFOTY, Felicita, Kane West & more

It’s entirely possible that the musicians on PC Music aren’t purposely critiquing our culture. There’s an enigmatic nature to the label that makes it easy to overanalyse without having a specific voice to speak for the music…